Warby Parker Summer Sun

For this mini-campaign, we captured the warmth and nostalgia of summer with still-life photography that showcased Warby Parker’s popular sun styles. We worked with prop stylist Adrian Crabbs to blend frozen flora, crystals, and water, evoking a feeling of transitioning seasons.

The visuals communicated the passing of time, from the cold of winter to the warmth of summer, creating an emotional connection with the brand’s seasonal launch.